Watching The Hype Train Pass Me By (Except for Kirby Games, Apparently)

I am not a great follower of video game news. I find hype of all sorts odious when it is manufactured to create a buzz for something that does not yet exist in the hands of the audience, and that seems to be almost the entirety of video game marketing these days. As a result, I’ve grown accustomed to finding out about the release of games I’ve been anticipating in the last week or two before their release. Most of my friends even know not to include me in their hype events or discussions unless there’s something concrete for us to discuss like a release date, an actual gameplay trailer, or a demo. I’ve made my peace with living on my back foot like this, to finding out about games sometimes long after they’ve released, and I feel now that it isn’t a bad way to live.

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